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Meet Zandra Eriksson


Zandra is the creative head of P&D Group with focus on Marketing, Communications and PR. With a bachelor's degree in Media Entrepreneurship such as a Master Course in Entrepreneurship & Innovation she has an entrepreneurial spirit and mindset.

We asked Zandra 8 questions, and here are her answers:

How would you describe yourself in 3 words?

I am a dreamer, very ambitious and energetic.

What motivates you?

What motivates me most is challenges and changing (developing) industries. During this journey my dreams and the P&D Group team are the best motivators.

What are your biggest strengths?

I am very brave and often throw myself into challenges, which most of the times turns out to be good ;) As a team leader I am very structured, organized and always make sure I bring positivity and an entrepreneurial spirit into my team.

What does a normal day looks like for you?

No day look like the other in my position as Head of Marketing, every day I face new challenges and I am constantly developing. To briefly go through what my day could look like I usually start my day with a shorter session of yoga to fill my body with energy that I can bring throughout the day. Then I’d grab my first cup of coffee and look through my email and make an action plan for the day. My workday starts with a morning meeting with my team, thereafter I have full focus on work, different meetings during the day and mostly important making sure my team got the support they need and stays motivated. When wrapping up my last meetings or tasks for the day I love doing something fun with friends and family, cook food, read a good book and day dream. On good days I throw in some CrossFit as well ;)

What do you do in your spare time?

When not working and changing industries I love culture things like museums, art, restaurants etc. I am also a lover of fashion, floral design, yoga, working out and reading. Most times I hang out with friends and family.

Favorite food?

I love food in general but there is a small restaurant in Lund that got my heart. A small authentic restaurant called Dos Hermanos that serves the best Mexican food and margaritas. Check it out!

Favorite destination you have been to?

There are several places around the world I have loved visiting, but to this question I need to answer the summer house. It brings me calm and safety.

And finally, why you should know about P&D Group?

We are changing industries and better people lives. We are a change for the future, you do not want to miss out on our journey.

If you have any questions you would like to ask Zandra, don’t hesitate to contact her!

Zandras Linkedin